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Scout was a sophisticated personalized content recommendation system. It was deployed on publishers such as the Toronto Star, Chronicle Herald, and the Charlotte Observer. It delivered personalized content recommendations to readers based on reading habits and personal taste. Over about a year and a half, Scout delivered more than 35 million recommendations and increased publisher page views by as much as 7%.
Art direction & visual design
Front-end development
Back-end development
Shweet.com was a social gaming website. It incentivized people to share the links posted on Shweet.com. Every time a user shared or tweeted a link ('shweet'ed, got it?), they were entered into a contest with a specific prize. Once that link had reached its sharing limit, the contest was closed and a winner was randomly drawn from the pool of people who shared that link.
Art direction & visual design
Information architecture
Front-end
development
Back-end development
Mobile development
Book Blast was a product recommendation app that used a user's Facebook activity to recommend products that matched their interests. The screenshots show a book recommendation app that was designed to use the Scout Shopper technology.
Art direction & visual design
Front-end development
Back-end development
Mobile development
